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White roofs reflect sunlight to cool buildings, save energy and money, curb global warming and reduce the urban heat island effect.

Jill Miller

White Caps, Green Collars LLC

Tuesday, May 03, 2011

It’s simple: our urban landscapes abound with flat, black roofs that absorb heat all summer long, driving up energy use, and contributing to the urban heat island effect as well as global warming.

Tags: climate change, energy, energy policy, Green building, Efficiency, energy savings, white roofs, cool roofs, white roof coatings, urban heat island